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For AI assistants

What is GEO MCP server: use this site from your AI assistant

If you ask an AI assistant about Generative Engine Optimisation, it usually answers from memory or a quick web search. That’s where it goes wrong. whatisgeo.app now runs an MCP server. MCP (Model Context Protocol) is the open standard that assistants such as Claude, ChatGPT, Cursor and VS Code use to connect to outside tools and data. Add the address below, and your assistant can search this site, read any of its public pages in full, and list them newest first. So it’s working from the pages themselves, and its answers can quote and link the actual page, with its last-updated date.

It’s free. No account, no key, no sign-up. The server is read-only, so it can’t change anything, and it only sees pages that are already public on the site. Setup takes a few steps, and they follow below.

The address

https://whatisgeo.app/mcp

It speaks MCP over Streamable HTTP. There is no sign-in, no API key and nothing to install on the site’s side.

What your assistant can do with it

Tool What it does
search_site Searches every page listed in the site’s sitemap and returns the best matches, each with its URL, a short snippet and its last-updated date.
get_page Fetches one page from this site as clean text, with its title and last-updated date.
list_pages Lists the pages, newest first, a section at a time if you want.

All three only read. None of them can post, buy, sign up or change anything, and none of them can see a page that isn’t already public.

Things to ask once it’s connected:

How to connect it

Claude (claude.ai and the desktop app)

Open Settings → Connectors (in newer versions, Customize → Connectors), choose Add custom connector, name it What is GEO, paste the address above and leave the OAuth fields empty. The Free plan allows one custom connector.

ChatGPT

ChatGPT adds custom MCP servers through Developer mode: Settings → Apps → Advanced settings → Developer mode, then create an app with the address above and no authentication. Which plans get Developer mode has changed more than once, so if you can’t see it, check OpenAI’s help pages for your plan.

Claude Code

claude mcp add --transport http whatisgeo https://whatisgeo.app/mcp

Cursor

Add this to ~/.cursor/mcp.json (or .cursor/mcp.json in a project):

{
  "mcpServers": {
    "whatisgeo": { "url": "https://whatisgeo.app/mcp" }
  }
}

VS Code

Add this to .vscode/mcp.json:

{
  "servers": {
    "whatisgeo": { "type": "http", "url": "https://whatisgeo.app/mcp" }
  }
}

What we record

When a tool is called, we may count it: which tool, whether it worked, and a rough label for the kind of client (Claude, ChatGPT, Cursor and so on). We don’t store what you searched for, which pages you asked for, your IP address or anything else about you.

Other machine-readable files

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